all about it
By Wendy Wickens

Paying IT Forward:
Using Our IT Talents for Community Service
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Our first step began with Don’s vision and the realization that creating a history rich website would be a tremendous benefit not only to the town, but to preservationists and historians everywhere. Keeping in mind that to pay it forward we must really help someone, we began brainstorming other possible beneficiaries of a new site rich with pictures, video clips, stories and historical maps. We identified these beneficiaries and the net benefit they would gain as a result of the project. We thought of our local teachers and the benefit of enhancing the site to assist our local schools by providing accurate and interesting information for our students studying not only Virginia history but local history. We identified our older, Internet savvy population eager to see their memories captured and our history preserved in a way that reflected the story of people and a community that struggles to maintain its heritage and uniqueness in a County that continues to grow at an amazing pace. We also saw the website as an excellent tool to tell a story of our town in such a way that would compel someone to come visit us for a day and see the rich history and culture that Purcellville has to offer.
The vision and beneficiaries had now been identified and I began thinking about how I could use my information technology (IT) talents to assist in making this vision a reality.
If they could conceive it, could I help them achieve it? I started thinking about the second component of the pay it forward concept: what you are doing is something that the person or group that you are helping cannot do by themselves. How could I use my expertise to help organize the vision into an actual project? What contacts and resources did I have that could help with the project? Where would the current and future funding come from and what experience did I have that could assist them in this area?
Organizing the vision into a project proved to be no small challenge, but I realized that project management is still project management regardless of whether it’s a town/ county IT project or a project to help a nonprofit. The same principles apply. This historical site needed the assistance of website experts and because this project would eventually be hosted within a nonprofit organization, it needed to be created on a shoe string budget. I
The author is the Leesburg IT Director, and a past contributor to the Virginia Review.
We’ve all heard the saying that the journey of a thousand miles starts with a single step. Sometimes that single step is as simple as the vision of one individual that sets off a series of events that creates relationships and ties groups of people together to create something wonderful to benefit a community. This is exactly the scenario that has occurred in Loudoun County in the town of Purcellville.
As the director of Information Technology for the Town of Leesburg, I am often asked for guidance, advice or insight regarding technology projects not only in Leesburg, but in other localities as well. Although I am the director in Leesburg, I am a new resident of the town of Purcellville; a charming town of 6,000 people in western Loudoun County.
I had heard that preservation, particularly historical preservation, was important in Purcellville. I was intrigued by a group called the Purcellville Preservation Association (PPA) and as a history lover, wanted to know more about what this group was doing. I decided to research what they were all about, but their website provided very little information. In early October, I was introduced to a member of the PPA, Don Kraper, who also was a new resident to Purcellville, Don shared with me his vision to create a new website that could be used not only to showcase the historical landmarks and properties in Purcellville, but also create a sense of community and a draw for potential day trippers to our town. He had the vision and I eagerly jumped in to help begin the thousand mile journey.
As I began this journey, I thought of the movie Pay It Forward. The concept of “paying it forward” has three components; the first is that what you are doing or creating must really help someone. The second component is that what you are doing is something that the person or group that you are helping can not do by themselves and lastly, you help an individual or organization and they, in turn, help other individuals or organizations.